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July 1, 2013
By: Sean Moloughney
Editor, Nutraceuticals World
The most recent Council for Responsible Nutrition (CRN) Consumer Survey on Dietary Supplements reaffirmed that when it comes to making lifestyle choices, those who take dietary supplements seem to make healthier choices compared to those who don’t. Consistent with years past, the survey found that more than two-thirds of U.S. adults (68%) take dietary supplements, and those supplement users are more likely than non-supplement users to also engage in certain other healthy habits. More than three-quarters of all adults (77%) believe that taking supplements is a smart choice for a healthy lifestyle. When asked why they take supplements, 53% of supplement users said they took dietary supplements for overall health and wellness; 35% said it was to fill in nutrient gaps in their diet. At 76%, the multivitamin was found to be the most popular dietary supplement among supplement users, according to the survey. This is also consistent with data from years past. The 2012 CRN Consumer Survey on Dietary Supplements was conducted August 27-31, 2012 by Ipsos Public Affairs and funded by CRN. The survey was conducted online and included a national sample of 2,006 adults aged 18 and older from Ipsos’ U.S. online panel. The survey has been conducted annually since 2000.
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